The Communication and Marketing Committee plays a key role in enhancing COHEHRE’s visibility, ensuring clear and effective communication with members, partners, and the wider community. It is responsible for developing and implementing communication and marketing strategies that align with COHEHRE’s mission and objectives.
Objectives
- Develop and execute a comprehensive communication plan to promote COHEHRE’s activities, initiatives, and values.
- Design and implement marketing strategies to increase engagement, strengthen the COHEHRE brand, and expand its reach among stakeholders.
- Ensure consistent and professional messaging across all communication channels, including the website, social media, newsletter, and promotional materials.
- Foster engagement with COHEHRE members and external audiences, ensuring transparency and accessibility of information.
Functions
The Communication and Marketing Committee consists of dedicated faculty and staff members from COHEHRE institutions who bring expertise in communication, marketing, and digital engagement. Its main functions include:
- Strategic communication planning: Develops and oversees the execution of the COHEHRE communication plan.
- Marketing and brand management: Designs and implements campaigns to enhance COHEHRE’s presence and visibility.
- Digital content creation and management: Ensures engaging and relevant content across COHEHRE’s website, social media platforms, and newsletter.
- Event promotion: Supports the marketing and dissemination of COHEHRE activities.
- Stakeholder engagement: Strengthens connections with COHEHRE members, partners, and the broader community through targeted communication efforts.